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Sep 9
Tag:nissan

Fourth Generation Micra Sets New Global Standard

Fourth Generation Micra Sets New Global Standard
Fourth Generation Micra Sets New Global Standard
Carlos Ghosn, Chief Executive Officer, Nissan Motor Co. Ltd, today unveiled the company’s all new Micra, the fourth generation of the iconic city car, at the 80th International Geneva Motor Show.

Boasting breakthrough packaging and small-car engineering, the all-new, fourth generation Nissan Micra (known as March in Japan) is on course to create a whole new set of industry standards. Unveiled today at the Geneva Motor Show, the Micra has consistently won praise and success for in Europe, Japan and other markets, gaining a reputation as a reliable, stylish, accessible compact car enjoyed by a wide cross-section of customers. The new Micra has been designed to build on that trend – in 160 countries.
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SUCCESSFUL 24 HOURS ENDURANCE RUN PROVES NISSAN ALTIMA IS THE BEST IN ITS SEGMENT

On the 23rd & 24th December, at the City Center outside parking lot in Seeb (near Al Makkan Coffee Shop), 2 Nissan Altima cars were taken through a ‘non-stop run’ by expert drivers who know how to test a car. A rally track, complete with sharp bends and other hazardous turns, was set up.

What was proved in those 24 hours was ‘how good is the Altima’? Did the engine have stamina to run from one evening to another? Was the suspension good enough to make the entire ride comfortable?

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Offering Real Competition Once again

With a completely new platform and a new focus on the region, the seventh gen Patrol is here to compete with the Land Cruiser

2010 Nissan Patrol
2010 Nissan Patrol
It isn’t often that we get invited to a global premiere media launch in Oman and when Nissan Middle East called us up to do the scheduling for the new Patrol, we had our doubts about the extent to which an event in Oman would be big news. First surprise was when we heard of the presence of Carlos Ghosn in town – here as a guest of Sheikh Suhail Bahwan, he was here in the region and Oman for one reason. To communicate the seriousness with which Nissan takes the launch of the new edition of the flagship SUV Patrol and its relevance for the region.

 

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